Thursday, September 3, 2009

Is Social Networking a passing fad?

Every morning I scan a whole stack of RSS feeds about what is happening in the world of Social Networking and Web 2.0. This morning, Phil Cooke (www.philcooke.com) who lives in LA and is a Christian media producer, linked to a new YouTube video that puts the impact of these sites into some perspective.
  • By 2010, Gen Y will outnumber Baby Boomers
  • 96% of them have joined a social network
  • It took radio 38 years to reach 50 million users
  • It took TV, 13 years to reach 50 million users
  • It took the internet 4 years to reach 50 million users
  • Facebook added 100 million users in less than 9 months
  • If Facebook were a country it would the world's 4th largest after China, India and the US
Fascinating statistics - the challenge is how to use them in your business or organisation. if you need a quote or just want to understand where the Digital World is headed.

What do you think?

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